Ties that bind | Celebrating Dads this Father’s Day
Ties that bind | Celebrating Dads this Father’s Day
Industry
Industry
Finance
Finance
Client
Client
UOB
UOB
Service
Service
Branding Video
Branding Video
Date
Date
18 June 2023
18 June 2023
The idea for this video emerged from a deep desire to celebrate the unique and invaluable role that fathers play in our lives. We wanted to capture not just the duties of fatherhood, but the profound values that are passed down from generation to generation. The concept revolves around the themes of honor, mentorship, and unwavering support—qualities that define what it means to be a father.
The idea for this video emerged from a deep desire to celebrate the unique and invaluable role that fathers play in our lives. We wanted to capture not just the duties of fatherhood, but the profound values that are passed down from generation to generation. The concept revolves around the themes of honor, mentorship, and unwavering support—qualities that define what it means to be a father.
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